Hi, I'm Chloe.
I help creators and brands grow their businesses.
As a creative and analytical leader with an entrepreneurial spirit, I have a knack for combining content with commerce to drive revenue. Throughout my 12+ years of digital media and business development experience, I've helped over 2,000 creators and 25 brands (e.g. Amazon, InStyle, People, Food & Wine) achieve exceptional results from commerce content. I've helped millions of consumers find quality products they love through engaging content.​
​​Having led small and scrappy teams and large teams of 80+ people, I enjoy building teams from the ground up and cultivating talent. Career coaching is a passion of mine, as is mentoring women leaders so they can thrive in the workplace. I also enjoy ideating new business ventures and bringing them to life. If you're interested in collaborating, let's chat!​
Services
Highlights
Helped over 2,000 creators and 25 brands grow their affiliate marketing businesses.
Built and scaled the commerce team from zero to 80 people within three years (2018-2022) for digital and print publisher, Meredith. Revenue grew 10x to eight-figures.
Collaborated with product teams to build an enhanced content template that resulted in a 2x increase in clicks and 3x increase in conversion rate for a digital media publisher.
Helped thousands of influencers unlock deep linking on social media that drove an eight-figure lift in revenue over a six month timeframe for a major retailer.


Launched three content franchises for Vox Media brands across web, Instagram, Facebook, and Twitter, which contributed to 100% YoY growth in commerce revenue (2017-2018).
Meet Chloe
Chloe Moore (Reznikov) is a digital media and tech leader specializing in performance marketing, content strategy, and business development. Chloe has a proven track record of driving revenue and growth for both emerging and established multi-billion dollar businesses.
Having been a shopping editor at Harper's BAZAAR and commerce editor for Vox Media's brands (e.g. The Verge, Eater, Polygon), Chloe spent years writing and editing content before becoming General Manager of Commerce Content at Meredith Corporation (now Dotdash Meredith). Most recently, Chloe spent the last three years leading business development for the Amazon Influencer Program. She now works as an independent consultant and is excited to explore opportunities that align with her passions and expertise.
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After living in New York City for over a decade, Chloe resides in the Washington, D.C. area with her husband, daughter, and two dogs. She loves art, movies, television, and of course...shopping.
Testimonials
Hannah Freedman, Director of Commerce Business Strategy at Dotdash Meredith
Chloe is an absolute star! I’ve never learned so much in such a short amount of time from anyone else I’ve worked beside. Chloe exhibits an incredible blend of compassion and creativity mixed with a sharp business sense for maximizing KPIs. She is gifted at both seeing the big picture and following through on the details. During my time working with her on commerce business strategy at Meredith, she led our team to record growth and profits even through turbulent times—and made sure the team had fun doing it. Chloe is a master when it comes to content audits, parsing through data, and making strategic recommendations for growth. She consistently created excellent content lineups and ensured content was executed at the highest level. Anyone would be lucky to work with her.
Jolie Nubani, Creator Business Development Leader at Amazon
Chloe was absolutely pivotal in helping grow the Amazon Beauty Creator Program. She worked closely with me to drive key publisher partnerships including our collaboration with Allure. This initiative not only brought together guaranteed content but also provided Amazon with exclusive rights to use the Best of Beauty Awards emblem, driving authenticity and trust for Amazon Beauty. On a personal level, Chloe played a crucial role in my career development and mentorship. She helped refine my writing and management skills, and her advice and strategic feedback have continued to benefit me as I grow in my career. Chloe was always a trusted sounding board when I needed direction. I highly recommend working with Chloe as a consultant—her expertise, mentorship, and dedication to her clients are unparalleled.
Jay Singh, Commerce Partnerships Leader (formerly Sovrn, Skimlinks)
I met Chloe eight years ago and was instantly drawn to and impressed with her energy and enthusiasm for the task at hand. We worked together from 2017-2022, across two major online media publishers [Vox Media and Meredith] where Chloe was a key part of their revenue growth, resulting in record earnings for their commerce businesses. I’ve had the pleasure to see firsthand Chloe's drive, passion and positive attitude that has been instrumental in her rise from being at the intersection of editors and revenue, all the way to being a strong functional leader. What particularly sets Chloe apart is her astute knowledge and remarkable ability to empower teams and individuals through empathy and collaboration. Her knack for learning and driving impact is inspiring, and her career achievements speak for themselves. She’ll undoubtedly remain an invaluable asset wherever she works.
Janine Roffle, Senior Business Development Manager at Amazon
Moving into my first people management role at Amazon, Chloe was my go-to support system and role model for people management. Chloe’s team revered her not only for the results she delivered, leading one of the largest and fastest growing traffic channels at Amazon to groundbreaking annual growth, but also for her leadership qualities. Chloe is able to deliver results from her team while growing a culture of loyalty and generosity, where members want to be a part of the team and help it grow. Through active listening and caring for those she coaches, she’s able to pass on this skillset and help people grow to be the kind of leader she is.